Privacy policy

Introduction

This Privacy Policy explains how babyboofashiona.shop collects, uses, stores, processes, and discloses personal information when customers visit our website, make purchases, contact customer service, request returns, or otherwise interact with our Store.

Where applicable, we seek to handle personal information consistently with the Privacy Act 1988 and the Australian Privacy Principles.

The Privacy Act includes 13 Australian Privacy Principles applying to organisations covered by the legislation, including principles concerning transparency, collection, use, disclosure, security, access, and correction of personal information.

Contact Details

Store: babyboofashiona.shop
Email: info@babyboofashiona.shop

Personal Information We May Collect

Depending on how you use our Store, we may collect information including:

• full name;
• email address;
• telephone number;
• billing address;
• shipping address;
• order information;
• transaction information;
• products purchased;
• account details;
• customer service communications;
• return and refund information;
• device information;
• IP address;
• browser information;
• website activity;
• cookie information;
• fraud-prevention information; and
• other information voluntarily supplied to us.

Information You Provide Directly

You may provide personal information when you:

• place an order;
• create an account;
• update account information;
• subscribe to marketing communications;
• contact us;
• request customer support;
• make a return request;
• request a refund;
• provide feedback; or
• otherwise communicate with babyboofashiona.shop.

Information Collected Automatically

When you browse the Store, certain technical information may be collected automatically.

This may include:

• IP address;
• device type;
• operating system;
• browser type;
• pages viewed;
• referral information;
• browsing activity;
• session information; and
• cookie identifiers.

This information may be used to operate and secure our website, understand customer interaction, prevent fraud, and improve the Store.

How We Use Personal Information

We may use personal information to:

• process orders;
• process payments;
• verify transactions;
• arrange shipping;
• provide order confirmations;
• provide tracking information;
• communicate regarding orders;
• manage returns and refunds;
• respond to customer enquiries;
• provide customer support;
• detect fraud;
• prevent unauthorised transactions;
• maintain website security;
• comply with legal requirements;
• maintain necessary business records;
• improve website functionality;
• analyse Store performance; and
• provide marketing communications where permitted.

Shopify

Our Store uses Shopify as its ecommerce platform.

Shopify provides technology and services necessary to operate the online storefront and may process customer information in connection with those services.

Shopify requires merchants to comply with applicable laws and provides tools for merchants to publish privacy, refund, shipping, terms of service, and other policies.

Payment Providers

Payments may be processed by Shopify-supported or independent payment providers.

Information required to complete transactions may be provided directly to those payment processors.

Payment providers may process information under their own privacy and security obligations.

babyboofashiona.shop does not necessarily receive or retain complete payment card information.

Shipping Providers

We may disclose information necessary to fulfil and deliver orders to shipping, logistics, fulfilment, and delivery providers.

This information may include:

• recipient name;
• shipping address;
• telephone number;
• email address;
• order information; and
• delivery instructions.

Service Providers

We may use service providers to assist with:

• website hosting;
• ecommerce services;
• payments;
• fulfilment;
• shipping;
• customer support;
• analytics;
• fraud prevention;
• cybersecurity;
• email communications; and
• business administration.

We may provide such providers with personal information where reasonably necessary for them to perform their services.

Cookies

Our Store may use cookies and similar technologies.

Cookies may support:

• shopping cart functionality;
• account sessions;
• checkout;
• website security;
• analytics;
• remembering preferences;
• fraud prevention;
• marketing; and
• general Store performance.

You may be able to manage cookies through your browser or available privacy settings, although disabling certain cookies may affect Store functionality.

Analytics

We may use analytics tools to understand how visitors use our Store.

Information generated by analytics tools may be used to:

• evaluate website traffic;
• identify popular pages;
• diagnose technical problems;
• understand general shopping behaviour; and
• improve Store performance.

Marketing Communications

Where permitted by law, we may send marketing communications concerning products, promotions, or Store updates.

Where an unsubscribe function is available, customers can use it to stop receiving eligible marketing communications.

You may also contact us at:

info@babyboofashiona.shop

Transactional communications necessary for existing orders may continue even after marketing communications are disabled.

Disclosure Required by Law

We may disclose personal information where reasonably required or authorised by applicable law, including where necessary to:

• comply with a lawful request;
• respond to legal proceedings;
• protect our rights;
• investigate fraud;
• enforce applicable agreements; or
• protect customers or other persons.

International Processing

Some technology, payment, analytics, logistics, or service providers may operate outside Australia.

Where Australian privacy law concerning overseas disclosure applies to our activities, we aim to address cross-border information handling consistently with applicable requirements.

Information Security

We take reasonable measures appropriate to our operations to protect personal information against:

• misuse;
• interference;
• loss;
• unauthorised access;
• unauthorised modification; and
• unauthorised disclosure.

APP 11 requires entities covered by the Australian Privacy Principles to take reasonable steps to protect personal information they hold.

However, no internet transmission or electronic storage technology can guarantee absolute security.

Retention

We may retain personal information for as long as reasonably necessary for purposes including:

• fulfilling orders;
• processing returns;
• providing customer service;
• maintaining transaction records;
• complying with accounting and legal obligations;
• fraud prevention;
• resolving disputes; and
• enforcing agreements.

Where information is no longer reasonably required, it may be deleted, anonymised, or otherwise handled in accordance with applicable obligations.

Access to Personal Information

Where applicable law gives you a right to request access to personal information held about you, you may submit a request to:

info@babyboofashiona.shop

We may request reasonable verification of identity before releasing personal information.

Correction of Information

If you believe personal information we hold about you is inaccurate, incomplete, or out of date, contact us.

Where applicable, we will take reasonable steps to review and correct information.

Privacy Complaints

If you have concerns regarding how we have handled personal information, contact:

info@babyboofashiona.shop

Please describe the concern in sufficient detail for us to investigate.

We will seek to consider eligible privacy complaints reasonably.

Children's Information

Our Store is intended for general ecommerce use and is not intended to encourage children to submit personal information without appropriate parental or guardian involvement where required.

If we become aware of personal information collected in circumstances inconsistent with applicable requirements, we may take reasonable steps to remove or restrict it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• our business;
• technology;
• Shopify services;
• service providers;
• legal requirements; or
• privacy practices.

The latest version will be published on babyboofashiona.shop.

Contact Us

For privacy-related enquiries:

babyboofashiona.shop
Email: info@babyboofashiona.shop